So, just what goes on at one of Selling for Coaches' On-Campus Seminars?  Good question.  The short answer is, "A heckuva lot!"  I'm assuming you'd like more detail, so here it goes:

• Who do we work with?  Either entire athletic departments, or specific coaching staffs.  If you're an athletic director, you can bring us in for an in-depth group training session for all of your department's coaches, followed by one-on-one sessions with individual coaches.  Or, if you're a head coach that wants us to work with you and your staff to develop a recruiting plan and conduct more individualized training, we can do that.  We're seeing more and more head coaches who ask us to come in and help them become recruiting experts, and assist with planning their recruiting attack for the current or upcoming year.
• How much does it cost?  Our basic fee for coming on campus and training your coaches in both group and individual settings is just $1,500, plus travel expenses. 

Here's a quick list of everything that we do at an SFC On-Campus Seminar:

• Pre-seminar sales and communciation analysis report with all participants.
• Pre-seminar focus group survey with your current athletes, where we find out why they chose your program, who they almost chose, what they liked about the way they were recruited, and what they really think of their coaches.  It's all an effort to know what kind of improvements are needed in the way you recruit.  It's one of the most intriguing parts of our On-Campus session.
• A four hour group training session, covering three areas of the most requested needs of your staff that we uncover during pre-seminar interviews.
• One-on-one personal review of each of the participant's analysis report, with suggested follow-up and ways to improve. 
• Review of any recruiting materials that the staff wants consulting on, with suggested changes in presentation, wording and other aspects of a recruiting campaign.
• Ongoing one-on-one training for twelve months to ensure continued growth and development of each coach's personal recruiting abilities.
• Special topics or requests from the participants, time and budget allowed.

One more thing that we always get asked: "Can you give me some references of other programs that you've worked with?"  The answer is, no.  Here's why: First, we don't like our clients to have to field inquiry calls from other coaches or athletic directors.  It's just not something that we want to have our clients doing.  Secondly, we have found that our clients don't want us to work with other programs (especially those that they compete with regularly in the recruiting wars). 

But, to put your mind at ease, here's what we offer: A complete money back guarantee.  If we come to your campus, work with your coaches, and you don't feel it is worth the small investment that we are asking you to make in our services, you don't pay anything (not including travel costs).  By the way, we've never had anyone ask for their money back, nor do we plan on doing it in the future.  But it's there just in case (we don't want you to lose sleep).

So there you have it.  We'd love to work with you and your staff, and are pretty sure it will be the best investment in recruiting you've ever made.  You've actually never had training like this, which is a shame because you're asked to do some very difficult and important work.  You're asked to go and convince a teenager to come to your college and compete for you.  How much more effective could you be at this crucial part of your job if you were professionally trained to do it? 

Let's talk about what we can do for your staff.  Call Selling for Coaches at 661.746.4554, or e-mail me at dan@sellingforcoaches.com.  As one D1 athletic director recently told me after our training session on her campus, "I was skeptical about how good this would actually be for our coaches, but I'm blown away.  This is exactly what we needed."

We can do the same for you and your staff.