Have You Googled Yourself Lately, Coach?
by Sean Devlin, Front Rush
Have you ever "Googled yourself"?
I have. And, if you haven't, do it right now.
Why? Because your recruits will.
Just as you search for your recruits on Google, or look them up on Facebook (to see what they are posting), or ask your peers their opinions -- your recruits are doing the same for you. So, of course you want to make certain there are no proverbial "skeletons on the web", but equally as important you should know in advance what recruits know about you. There is definitely a Sun Tzu "Art of War" reference that I could probably insert here. Once you have that knowledge then you can apply your recruiting skills to it.
So how do you Google yourself? Well the obvious is your name. But let's dig a little deeper...
We want to think from a recruit's perspective. They might Google you, your assistants, your school, your team, your players, your team's history, your financial packages, your scholarship offers, and quite a bit more. To think like a recruit, ask your current players what they would Google.
Let's not stop at Google. Yes, Google will pick up a lot of it but make certain not to leave out Facebook, Twitter, LinkedIn and any other groups that you are associated with.
The web is has made the world transparent, and trust me you were not left out. So Google yourself...you may be surprised with the results.
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